Jo is a passionate advocate for positive change in the fertility world driven by her deep belief that everyone deserves to feel seen and heard on their fertility path. Jo has spent her career helping to break down barriers, challenge stigmas, and bring humanity back into conversations about fertility and family building.

As a keynote speaker, Jo connects with audiences through honesty, warmth, and hope. She shares real stories, practical insights, and powerful encouragement for anyone navigating the ups and downs of fertility treatment or loss. Her message is simple but profound: change is possible, you are not alone, and your voice matters and out of these beliefs Fertility First UK was born

Through her leadership and advocacy, Jo continues to inspire others across the fertility community to think differently, become educated and act with knowledge and confidence.